Yes Lab Projects

Counter Balance, a coalition of NGOs dedicated to holding the European Investment Bank accountable to the EU's clean energy standards, teamed up with the Yes Lab to hijack an EIB press conference and tell them to stop financing coal.

In the 1990's when Nigerians began to nonviolently protest Shell’s oil development, Shell collaborated with the Nigerian military regime to violently suppress opposition. More than 60 villages were raided, over 800 people were killed, and 30,000 more were displaced from their homes.

To celebrate Shell’s era-defining Arctic drilling program, a gala is announced in Seattle’s historic Space Needle. The event goes haywire (and viral) when a miniature rig-drink-dispenser malfunctions.

Executives, investors, and opponents alike reacted with surprise to the news that Bank of America, realizing it was heading for a taxpayer bailout, was asking Americans to start thinking about what they'll do with the bank once they own it, and to start advertising that vision too.

If "anchor babies" are such a big issue, we should all look carefully to determine whether any one of our ancestors entered the country illegally. If they did, we should self-deport to (one of) our (many) illegal ancestors' country of origin. But which? SelfDeport.org can help you decide.

Funny actions are funny. People like them. Therefore, ever since the first week Zuccotti was occupied, the Yes Lab has been working in the Occupy movement by helping create funny actions that highlight the messages of Occupy Wall Street, and also by helping to document and publicize the actions of others.

Asthma-related bullying! "The Bieber" inhaler! Exploding bat lungs! All that and more brought to you by Coal Cares™ (www.coalcares.org), a bizarre yet typical public-health initiative by America’s largest coal company to make coal-caused asthma cool with pop-culture kiddie inhalers. A collaboration between the Yes Lab and NGO Coal is Killing Kids, this project went viral and drew spectacular media attention and at least four threats of legal action.

The Alberta Tar Sands as a low budget filming location for Peter Jackson's Mordor scenes in The Hobbit? That was the buzz generated by a sophisticated social-media campaign unleashed by Canadian activists in partnership with the Yes Lab. The ruse put the spotlight on the environmental devastation caused by the Tar Sands at a time when Canada's government is rushing headlong towards disaster by massively expanding the site.

With local, State and Federal governments slashing critical education, health and public safety services nationwide due to dramatic budget cutbacks, GE brought good things to life by offering to return the entirety of its $3.2 billion 2010 tax refund to the Treasury. Even more touching, GE committed to conducting a nationwide survey to gauge popular opinion on which of the recently-enacted budget cuts people would like to see reversed, now possible thanks to GE's generosity. This unprecedented—and completely fictitious—corporate move, was a joint project of US Uncut and the Yes Lab, and caused GE's stock to drop $3.5 billion after it was reported in USA Today.