140,000 people came to see some of the biggest musical acts, speakers, and events at Roskilde Festival 2016, not far from Copenhagen, Denmark.
At the Ronald Reagan Presidential Library in Simi Valley, California, National Rifle Association spokesperson Hensley Cocker proudly unveiled Share the Safety, a “buy one, give one” program designed to get guns into the hands of under-armed Americans—from homosexuals to the elderly to besieged urban communities.
During the United Nations General Assembly Special Session (UNGASS) on the world drug problem—whose dates strangely centered on April 20, or 4/20—the LA Times quoted the UN's new plan to decriminalize drugs and make them a health care rather than criminal justice issue.
Outside their headquarters in New York City, a Pfizer spokesperson gave a shocking announcement on April 1, 2016. “Pfizer will be cutting the price of over 100 medicines.” Cheers rang out from the nearly 100 activists gathered in expectation of this announcement, including members of ACT UP NY, Vocal NY, Housing Works, Health GAP, an affinity group Nobody’s Fool, and others. Little did they know this was part of an elaborate hoax to call out the greed and murderous indifference of the pharmaceutical industry, and illustrate just how easily they could do the right thing.
In the European Parliament in Brussels, a "defense and security consultant" presented an "industrial solution to terrorism" which—unlike all other military and security solutions—is guaranteed to actually work.
On All Hallow's Eve, some spooky ghosts took over downtown Frederick, MD to spread a truly terrifying story of the U.S. military's chemical and biological weapons testing in nearby Ft. Detrick.
In drought-ravaged California, producing one pound of beef requires 1,799 gallons of water. Moby and some friends found a way meat-loving Californians can find a way to sustainably enjoy their locally-raised cattle products: stop showering.
When the pensions of the London Fire Brigade are threatened by new reforms, the Yes Men and local activists virally disseminate a hoax video of a dog being accidentally blown into a raging inferno at a demo by firefighters. Outrage at the animal cruelty turns into to outrage at the biggest threat to the livelihoods of London's bravest.
Before the UN Climate Talks in Lima, the New York Times told us: “At stake now is the difference between a newly unpleasant world and an uninhabitable one.” But in Lima, the world's governments chose the latter, offering the world not solutions but rather a roadmap to global burning.
Are we really just going to sit by and watch until most species on earth—including our own—go extinct? Or are we going to turn up the heat on our tone-deaf leaders in every way that we can, until they finally realize they have to stand up to the fossil fuel companies, and stop the carbon madness?
Environmental and indigenous rights activists team up with the Yes Men to impersonate the U.S. Department of Energy, the Bureau of Indian Affairs, and the Department of Defense, and announce the nation's new energy plan.
Yes Man and Reed College alum Mike Bonanno teamed up with students to deliver a fake announcement that Reed will divest from fossil fuels over his commencement speech.
A Dutch man in in full costume appears on a Canadian talk show to explain the particular blackface elements of a December holiday deeply cherished in The Netherlands.
In towns across Canada, troupes of mischievous activists disrupted the attempts of TransCanada (of Keystone XL fame) to ram through another Tar Sands pipeline, Energy East, by dressing as TransCanada reps, but with "SaveCanada" logos, and telling the real story.
Royal Dutch Shell and Russia's Gazprom team up to open the newly accessible Russian Arctic to oil drilling. To help them celebrate, Greenpeace teamed up with the Yes Lab and activists from Russia and the Netherlands to throw a barge party on the canals of Amsterdam, complete with a drugged up polar bear, a marching band, and a singing Russian child.
In Chiapas, México, a group of students and activists issued a fake Monsanto press release announcing the Mexican government had officially approved the sale of their patented seeds on a commercial scale. Though the announcement was a fake, Monsanto apparently felt very threatened.
Human rights organization Breakthrough partnered with the Yes Lab to focus on how immigration reform legislation affects women, and Legals for the Preservation of American Culture (LPAC) was born. The fictional group launched their anti-immigrant campaign by calling for the deportation of the beloved icon.
College for undocumented youth? The Common Application, Inc. finally accepts students without papers, offering equal access to upwards of 500 private colleges. The real Common App denies, denies, denies
Counter Balance, a coalition of NGOs dedicated to holding the European Investment Bank accountable to the EU's clean energy standards, teamed up with the Yes Lab to hijack an EIB press conference and tell them to stop financing coal.
In honor of a visit from the Dalai Lama, Middlebury College announces that it will divest from industries of violence - with a little prodding from its student body.
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